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Company Feature: Part 11 – Japello’s
Several months ago, the owner of True North Vapor (Jeff) and myself had the opportunity to meet with the managers and owners of Forest City Vape based in London, Ontario. It’s very refreshing to sit at a board room table with so many like minded people who are so passionate about this industry and just want to see it grow for the betterment of all vapers across the country. Peter is a phenomenal leader with a vision of growth that is nothing short of inspiring. In many ways, he reminds me of Jeff; not just the goals but the way...
Budget VS Premium E-Liquids – What’s the real difference?
If we took a snapshot of the e-liquid industry 5+ years ago in Canada, there was an interesting discrepancy with the definition of what a “Premium” product was. To most people it meant that it was a product produced in a proper clean lab, but they would pay a little more money for the assurance that it wasn’t made in someone’s bathtub. Perhaps that process was never really a reality, but the fact remained that we could never be certain. As time went on, more and more products were being produced with a higher regard for cleanliness and consistency and...
Domestic VS International Products
When I reflect on what True North Vapor was two years ago and do a side by side comparison to today, there are some interesting and staggering differences, despite being very similar at its core. I think the first thing that most onlookers might point out would be the sheer number of brands we now carry as well as their origin. Two years ago, we had eight brands in our catalogue that we had developed and produced: Gold Seal, Gold Seal Max VG, Vaped Goods, Cold Snap, Shaman, Blackpool Reserve, Loyal Vape and Mod Sauce. Shortly after that, we also...
Why Are Some E-Liquids So Expensive?
It’s nearly impossible to shop for e-liquid without one thing becoming abundantly clear: There are often enormous price differences between different vape juice brands. Should you bother shelling out the extra money for an e-liquid that markets itself as a premium product when you’re perfectly happy with the lower-priced juice that you’re already using? While it’s impossible to provide a single answer that applies to all e-liquid brands, this article can at least provide some reasons as to why certain e-liquids cost more than others. So, why are some e-liquids so expensive? Let’s explore some of the particulars of the...
A Rollercoaster Ride of Blends
When I first entered this industry seven years ago, I knew nothing about vaping. In fact, I hadn’t even smoked a day in my life. I was brought into a store as a salesman, taught about the product and sent to the sales floor to do my thing. One of the topics that hadn’t really entered my mind was the ratio of PG/VG (Propylene Glycol and Vegetable Glycerine) in the product. At that time, we had one house brand we sold in a 30/70 ratio, heavy on the PG. This made a lot of sense for the hardware...
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